Nov 28, 2016

In 1933, Jean Rene Lacoste, tennis player and businessman, laid the foundation, together with Andre Gillier, owner of the largest French knitwear company of the time, of what was to become, over decades, one of the most successful luxury brands of all time.

Lacoste is a symbol of casual elegance both in fashion and in sports. The brand complies with the sports heritage of its creator, offering a wide range of high-quality products for men, women, and children. With its strong legacy, it's no wonder that Lacoste puts important values on hard sportsmanship, the joy of living and competitive spirits.

Felipe Oliveira Baptista, the creative director of Lacoste, always brings something new and different to his collections concentrating his efforts on shades of blue, orange and a good amount of red.

Usually devoid of prints, except for ever-changing stripes, Lacoste designs are always wearable and easy to match. A combination of masculine and feminine, Lacoste bags have an androgynous vibe, always channeling a futuristic direction, getting inspiration from the 60's but keeping their strong sports references.

The famous polo shirt was introduced in 1933, and since 2012 it can be matched with a bag made after its image. The L12.12 bag is inspired by the Lacoste polo shirt L12.12. If you like the texture of polo shirts you will find it on the L12.12 bags that combine a classic design with PVC. It's available in a variety of colors and sizes to suit your casual outfits.

Of course, Lacoste, relying on its authentic sports background, presents a variety of other bag designs perfectly suited for a modern lifestyle, unique and of high quality that caters to the needs of every urban woman.